Sellers

Farmer Properties uses the leading resources available to advertise listings to the largest market possible using the most efficient methods. Our marketing strategy includes the use of the Georgia Metro Listing Service (GAMLS) and First Multiple Listing Service (FMLS), as well as, Realtor.com and other websites. Many real estate companies in the Metro Atlanta area only subscribe to either MLS or FMLS. We use both services to ensure greater exposure of the properties we list. This strategy costs us more but we feel it's worth it to provide full service to our clients. When you decide to sell your home, don't you want it to be seen by as many potential buyers as possible? How will your home be marketed? Ask before you list, then call Farmer Properties at (404) 630-8236.

Key Benefits of having Farmer Properties represent you in the sale of your home:

Over 20 years of Atlanta Real Estate Experience
Access to up-to-date market data
Marketing with Georgia MLS
Marketing with First MLS
Marketing on Realtor.com website
Marketing on our own Farmer Properties "Featured Properties" web-pages
Multiple Images creating Maximum Interest!

Key Resources

Access to up-to-date market data while providing great exposure for your property!

Georgia Metro Listing Service (GAMLS)

MLS provides database search capabilities allowing for detailed searches of listed properties, as well as, placement of multiple property pictures, a detailed description and special comments. MLS is the predominant real estate service used outside the Metro Atlanta area.

First Multiple Listing Service (FMLS)

FMLS provides database search capabilities allowing for detailed searches of listed properties, as well as, placement of multiple property pictures, a detailed description and special comments. FMLS is the predominant real estate service used inside the Metro Atlanta area.

Realtor.com

Realtor.com with its partner, the National Association of Realtors® (NAR), supports a national website database of listed properties. Realtor.com provides for the placement of multiple property pictures by Realtors® that subscribe to their service. This public database is searchable and provides great exposure of properties to buyers that may not otherwise be aware of other listing services.

Marketing

Marketing a property requires the accurate and thoughtful use of these above resources and others including, a computer and digital camera. A computer with a word processor is used to write the text to describe the property to potential buyers. While this may sound easy, it's usually takes a good deal of time and thought. An equally important tool is a good digital camera and the ability to take pictures that show properties listed on the above services in the best light possible. Note the two (2) images below. They were both taken with the same Nikon D50 Digital SLR camera. The first was taken with the camera set to 35mm and the second with it at 18mm. 35mm is the standard focal length for most digital cameras on the market today. These cameras often have the capability to zoom many times to provide a larger image of a distant object. This has little use in the real estate where an photographer or agent is taking a picture in close quarters and wants to show as much of a room as possible. The second image was taken with a focal length of 18mm. This is a much more desirable image.

Above: This picture was taken with a Nikon D50 Digital SLR Camera with a Nikkor 18-55mm lens set to 35mm.

Above: This picture was taken with a Nikon D50 Digital SLR Camera with a Nikkor 18-55mm lens set to 18mm.

As you can see, the second image shows much more of the room. Image resolution is less an issue as, for example, a 7.1 megapixel image would have a file size that would be to unwieldy for normal internet viewing. Most listing services require a file size of less than 200 kilobytes.

Resources

Calculator

For Sale Sign